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SHOP NOWThere are many watch brands out there, but few have the quality workmanship and precise timekeeping that TAG Heuer does. This Swiss luxury watchmaker has a long and rich history of innovation in sports timing and automobile racing with a series of groundbreaking accomplishments in rapid mechanical chronographs. At Atlanta Luxury Watches, we are passionate about all things luxury watches, including their history. We would love to share with you some things to know about TAG Heuer. If you decide that TAG Heuer is the right brand for you, then head on over to our premier store and see our valuable selection. We also offer repairs and maintenance. Lets get started.
Timing Sporting Events
Founded in 1860 by Edouard Heuer, TAG Heuer quickly built a reputation for great workmanship and precise timekeeping. It made some astounding technical innovations that helped make it a leader in the field of timing sports events. In fact, Heuer was the brand of choice to keep time during the Paris, Antwerp, and Amsterdam Olympics in the 1920s. The luxury watchmaker even produced the first dashboard stopwatches for race cars back in 1933. This focus and success in precise timekeeping in sports continues to this day.
The Mikrograph
The Mikrograph is another major product by Heuer that helped propel it toward the leadership position in producers of watches for sports timekeeping. This groundbreaking stopwatch was the first mechanical stopwatch to measure 1/100th of a second. The Mikrograph is ten times faster than what we consider fast even today.
First in Space
We all know about the space race, but do you know which Swiss watchmaker had their watch out in space first? On February 20, 1962, John Glenn made it out into orbit with a Heuer 2915A stopwatch strapped on top of his spacesuit. It was the Friendship 7 missions back-up timer and it was used in space. You can find that original watch at the National Air & Space Museum in Washington D.C.
The First Automatic Winding Chronograph Caliber
Before automatic winding, wristwatches were manually winded. The race to bring out the automatic winding wristwatch ended in 1969 when Seiko and Zenith were beaten to production by the collaboration between Heuer, Breitling, and Buren. Heuer and its partners launched the Caliber 11 and became a developer of the worlds first automatic winding chronograph caliber.
Theres Fast, Then Theres Ultrafast
Measuring a 1/10th of a second used to be considered fast, but Heuer has been raising the bar since the Mikrograph, the first stopwatch that measures the 1/100th of a second. Since then, Heuer has come out with the Mikrotimer and the Mikrogirder, measuring 1/1000th and 1/2000th of a second, respectively. The Mikrogirders oscillating blades are so fast that it is practically invisible as the central chronograph seconds hand spins around the dial 20 times per second.
Can Be Found at Atlanta Luxury Watches
Looking to buy your first or additional Heuer watch? Come down to Atlanta Luxury Watches to check out our selection. We also have experts that can offer professional cleaning or repair services.